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About Lallycooler

Crowd at Lallycooler Music Festival in Sioux Falls

Bringing People Together

Lallycooler Music Festival is more than a weekend of live music. It’s a growing summer tradition that brings people together in the heart of Sioux Falls.

Launched in 2025 by the Washington Pavilion in partnership with 3e Encore and MarketBeat, Lallycooler was built as a homegrown festival with regional draw. National touring artists share the stage with regional favorites, creating two nights that feel big, bold and distinctly Sioux Falls.

Now in its second year, Lallycooler returns with even more momentum, welcoming fans from across South Dakota and the Midwest for live music, shared moments and the kind of crowd energy that only happens here.

Year One by the Numbers

  • The Crowd

    • 13,000+ attendees
    • 2-day live music experience
  • The Reach

    • 1.97M impressions
    • 5.65M video views
    • 330,275 website users
    • 1:01 average engagement time
  • The Community

    • 1,218 volunteer hours
    • $15,000 raised supporting local nonprofit
  • The Impact

    • 1.7M direct impact
    • 3.4M total estimated economic impact

The 2025 Lineup

Year one brought a nationally recognized lineup and a crowd ready for it. Sam Hunt, Pitbull, TLC, Uncle Kracker and more filled the weekend with big hooks, singalongs and moments that felt larger than a first-year festival.
Next stop: The Birdcage.

FAQ

Who created Lallycooler Music Festival?

Lallycooler Music Festival was launched in 2025 by the Washington Pavilion in partnership with 3e Encore and MarketBeat.

Sioux Falls is a growing, dynamic community ready for a major summer music festival. With decades of experience producing large-scale events and live performances, the Washington Pavilion and 3e Encore teams bring the partnerships, production expertise and creative energy to build something that lasts.

Why is Lallycooler moving to The Birdcage?

As Lallycooler grows, so does the opportunity to enhance the festival experience. Moving to The Birdcage allows for improved layout, expanded capacity and a setting designed to support two full nights of live music in the heart of Sioux Falls.

The new location builds on the strong debut year while creating more room for fans, vendors and future growth.

How can I get involved?

There are several ways to be part of Lallycooler beyond attending the festival. Opportunities include volunteering, becoming a food or beverage vendor, partnering as a sponsor or supporting the festival’s nonprofit efforts.

Visit the Get Involved section of our website to complete the appropriate interest form and learn more about 2026 opportunities.

What does the word LallyCooler mean anyway?

“Lallycooler” is an old-fashioned term meaning something especially impressive or outstanding. It felt like the perfect name for a summer music festival built around big performances, strong community energy and unforgettable moments in Sioux Falls

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